This post is a discussion of the question, Why do people move? It originally was posted as the feature article in the February issue of Harmonious Home Adventures, Debra Barrett Real Estate's monthly journey into the world of real estate sales, staging, and redesign.
So ... Why Do People Move? And What Difference Does It Make?
The number one consideration in any effort to sell anything is: What does the buyer want?
Notice that I said “want.” Not “need.”
What buyers need may be important – it may be the reason that they're in the market in the first place. It probably forms the mental checklist that they consult before even looking at a property.
But nine times out of ten, what they want
controls what they buy.
The reason that most people actually pack up their stuff and move is not what you may think - it’s a little counter-intuitive.
27 February, 2018